Tag Archives: marketing

Using humorous content to promote bland products and services

Posted by Chelle Smith on

How do you successfully market a product or service that is less than appealing? Believe it or not there are many ways to do this, but our favourite has got to be humour. The trick is to gauge the appropriate level of humour required to engage your audience, whilst retaining the integrity of your service […]

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Posted by Chelle Smith in Latest Cheeps on January 23, 2017


Goodbye 2016. Hello 2017

Posted by Chelle Smith on

So, 2016 may not have been the best of years, but that doesn’t mean 2017 will follow suit. In preparation for what the next twelve months may bring, we’re adopting a fighting spirit and a positive mental attitude. Are you with us?! Good. Then let’s start with ensuring your online presence is prolific in 2017. […]

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Posted by Chelle Smith in Latest Cheeps on January 3, 2017


Shop Small – 3rd – 18th December 2016

Posted by Chelle Smith on

In a bid to promote small businesses across the UK, Shop Small runs between 3rd and 18th December coinciding nicely with Small Business Saturday which is also on 3rd December. How can small businesses benefit? The American Express initiative aims to reconnect consumers with small businesses by highlighting the merits of shopping locally and supporting […]

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Posted by Chelle Smith in Latest Cheeps on December 9, 2016


Content creation: keeping up with the Joneses

Posted by Chelle Smith on

We all know the importance of having an online presence, whether it’s a website or utilising the relevant social media networks to engage customers on a regular basis. However, without the sizeable budget and dedicated content creation department afforded by major brands, SMEs can struggle to keep on top of their content marketing efforts. Whilst […]

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Posted by Chelle Smith in Latest Cheeps on August 31, 2016


A little tip for engaging potential clients and customers

Posted by Chelle Smith on

It never hurts to remind people what your business can do for them and what great products or services you have to offer. The trick is not to ram it down their throats or bang on about it continuously. Whether it’s a social media post, blog or email, give your customers/followers and potential customers/followers a […]

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Posted by Chelle Smith in Latest Cheeps on August 12, 2016


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